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Are Your Postage Charges Putting Off Customers?

How many times have you visited a website, seen something that you liked for a few dollars, popped it into your basket? and then discovered that the postage charge effectively doubles the price of the item you want? This isn’t uncommon online and while postage charges often benefit those who are ordering multiple items from the same website they do tend to sting people who are only looking to buy one thing. That’s why it pays to keep an eye on what you are charging your own customers to buy items from you, because if you get the balance wrong you could end up sending people elsewhere to buy what they want.

How many times have you visited a website, seen something that you liked for a few dollars, popped it into your basket? and then discovered that the postage charge effectively doubles the price of the item you want?



This isn’t uncommon online and while postage charges often benefit those who are ordering multiple items from the same website they do tend to sting people who are only looking to buy one thing. That’s why it pays to keep an eye on what you are charging your own customers to buy items from you, because if you get the balance wrong you could end up sending people elsewhere to buy what they want.



Of course it isn’t always as simple as that. While your , no matter what your postage charges are pegged at.


About the author

Web Profits specialises in search engine optimization, online marketing & web design, helping businesses generate profits from the Internet. For a free report on ‘The Secrets of Online Marketing for Offline Businesses’ visit Search Engine Optimization.

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